The Man That Dared to Dream

The Man That Dared to Dream

The story of American Motors, the last independent manufacturer to challenge the big three, General Motors, Ford, and Chrysler, had its early chapters written in Lansing and Detroit, Michigan. There is also a link for the Kenosha, Wisconsin based company’s story to...
Legacy of The Deal

Legacy of The Deal

Have I got a Deal for you! That could easily have been the cornerstone for a successful marketing campaign. That could have become an even more popular slogan than “See the USA in yoour Chevrolet.” But, unfortunately, before marketing could commence in...
A Forgotten Pioneer

A Forgotten Pioneer

With the coming of spring thoughts often turn toward gardening, landscaping, and lawns. Throughout the world, for those with home gardens, the power garden tiller has become a tool as important as a shovel, rake, or hoe. Few people, however, know that the man credited...
Tobin & Judson: Automotive Pioneers

Tobin & Judson: Automotive Pioneers

If you were asked to name the ten men most responsible for the development of the American automobile industry, who would you include? Henry Ford, William Durant and David Buick? Perhaps Walter Chrysler, Ransom Olds, John Dodge, Benjamin Briscoe, Louis Chevrolet, and...
The Father of Front Wheel Drive

The Father of Front Wheel Drive

Many automotive pioneers were innovators. Some were absolute geniuses. They were all visionaries; some, however, were just a bit more eccentric than others. Few, however, were businessmen and as a result, many made money for investors or company owners but died...
src="https://cdnjs.cloudflare.com/ajax/libs/reading-time/2.0.0/readingTime.min.js"